Comments on: The Quiet Social Networks

By: Blueitup

Blueitup — Wed, 08 Sep 2010 13:08:09 +0000

if you watch what google is doing, you'll also understand JAKROSE comment. google has implemented alot of tools that are catching on fast to its users and new users alike. with the introduction of google VOICE/WAVE/BUZZ/CALLPHONE. you can social network to all your friends, make calls, video chat, txt,share and edit documents,real time search, etc.
plus with the google phones and iphone and andriod apps you can link it all to your mobile device.

By: Will O'Neill

Will O'Neill — Wed, 11 Aug 2010 14:01:46 +0000

I understand what you're saying with this post, Jason, but I don't think it's terribly substantial. The crux of your point here is that these are potentially powerful things because they represent a large and active user base - I don't, think, however that GMail and Farmville are social networks.

Simply put, if your criteria for something being a social network is simply that it has a lot of actively engaged users, why not just put 'The Internet' and make it an even more enormous bar? And what about all those porn sites that allow people to make comments? They're big, right?

I don't really think you've said much here.

By: jakrose

jakrose — Tue, 03 Aug 2010 21:45:46 +0000

That would be a great post Matt. = )

I think what I am referencing for the most part here is better described as untapped large communities that could easily be leveraged with better social integration. Either with social tools on the existing communities or by integrating with other platforms.

By: jakrose

jakrose — Tue, 03 Aug 2010 21:44:28 +0000

The gmail numbers have nothing to do with Google Buzz.

It is interesting to see the Farmville promotions with consumer goods. Curious to see if that continues of if it fails out of the blocks.

Yelp is clearing a very strong network, hence why Google tried to buy them. I think they have some of their best years ahead of them as well. A quiet, yet strong community indeed.

By: jakrose

jakrose — Tue, 03 Aug 2010 21:42:47 +0000

These are all official number reported or attributed to the specific networks in question. Twitter has one of the smallest monthly active user numbers in this entire list.

By: jakrose

jakrose — Tue, 03 Aug 2010 21:41:48 +0000

Nice point Nick. I would wager that most of Myspace's music audience is now on youtube and to a lesser extent Facebook.

By: jakrose

jakrose — Tue, 03 Aug 2010 21:41:06 +0000

You still consider Twitter less worthwhile than Myspace? Myspace's audience has been dropping like a rock.

By: jakrose

jakrose — Tue, 03 Aug 2010 21:40:29 +0000

Blip is a great example Scott. I think many of these untapped audiences has great opportunity just sitting there.

By: jakrose

jakrose — Tue, 03 Aug 2010 21:39:54 +0000

I doubt it Nick. I was more referencing large untapped communities. Pandora could turn on a couple features, or connect to other existing networks even more (like they already do with Facebook) and it would be a powerful asset.

By: jakrose

jakrose — Tue, 03 Aug 2010 21:38:46 +0000

The specific best investment for any given brand is an odd thing. It can be all over the map. Agreed. I was talking mainly about broader investment by large brands. But it is important for all companies to consider the best investment for them.